The trailer begins with the production company's name/logo on the screen. The slow, melodic music is present from the start. The opening shot of the trailer is of a couple kissing, this is then followed by several shots of landscapes and the car that the couple are travelling in. Along with the dialogue it becomes aparent to the audience that the film is going to be about a 'loved-up' couple going on holiday. This is then reinforced when a caption appears in bold white font, on a black backround, reading 'OUT OF THE CITY'. This suggests that the location is going to be remote. People travelling to unknown, remote locations is often seen in horror movies and so it suggests to the viewer that the film is going to be a horror. In the next few shots a sat nav is shown to be telling the couple to turn the car around, whilst the dialogue also supports this. The shots are representative not only of the time period the film is set in but also that 'danger' lies ahead. On the surface these scenes appear to be in some way humorous however, they are infact acting as a warning of what is to come. The following caption reads 'OFF THE MAP' which again reinforces the idea that the location is remote - if anything happens, would anyone ever know? The caption fades out and there are a few shots showing the couple enjoying their trip, in what appears to be a beautiful location. There is a crash in sound and the rising action begins as the other main characters are introduced. The shots show a group of distruptive youths that the man tries to reason with. There is then another crash in sound and during the following 2 shots a question is asked that builds the viewer's suspition. The music crashes again and the shots are darker, showing that there has been a sudden shift in mood. The next shots of the couple's car answer the previous question, making it apparent that the youths will be playing a main role in the film. There is then a sequence of shots, each shot repeated in a red and black outline effect. These repeated shots that have been edited using a particular effect are flashed on the screen with each crash of the music. The shots become shorter, as the tempo increases and the music hightens as the trailer reaches its climax. The music stops abrubtly and a new sequences begins where diegetic dialogue is the main focus. There is then a crash in sound as a caption that reads 'THIS YEAR' appears on the screen - this caption and the ones to follow are in orange font, opposed to the previous that were in white font. This shows how the storyline has taken a very different, much darker turn. The pace picks up and a montage of a variety of different actions shots follows. The shots all present situations typical of a horror film; running, screaming, fire, pain. Two captions also appear at regular intervals, breaking up the sequence. The captions read, 'GET AWAY' and 'FROM IT ALL'. 'Get away from it all' is something that is often said in a positive sense by people when they are planning to take a holiday. In this trailer it would appear that it is used to portray an element of irony. During the montage the music has a fast tempo before finally fading as the screen turn black and the film title, 'EDEN LAKE' appears in the centre. The title is in the exact same bold, orange font as the previous three captions (helping the trailer to flow), and slowly increases in size. The title is also reflected in the black background, as it would in water, which links in with the lake setting. Finally, there is a very short sequence of shots in a different location. The music hightens for the final time, followed by a sound crash as a quote from a film magazine appears.
I chose to analyse this trailer because there are many ways in which it is similar to the horror trailer my group are aiming to produce. The storyline of our trailer involves a camping trip to the woods, the 'Eden Lake' trailer also features a camping trip and so it seemed an appropriate and relevant choice. Another similarity is the locations that have been used. The 'Eden Lake' trailer is set in a dark, remote woods - as is our film trailer. There are also shots of the characters travelling by car to their destination, which is something we are also planning to include. As well as this I have also developed new ideas based on what I have seen in this trailer. For example, we would also like to include a shot symbolic of danger like the one in the trailer of the sat nav telling the couple to 'turn around'. Also, we are planning to include captions and a montage of action shots and so seeing how this has been done in this trailer has been benefitial.
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