Story: The story is kept simple so that there is more focus on the fact that the band are appearing in an episode of 'Happy Days'.
Setting: There is only one location used - 'Happy Days, Arnold's'. The location and set-up reflect the simple storyline, whilst also making the video simple to produce. Also, from a technical point of view having just one location makes it easier to combine the old and new footage.
Characters: The band feature in the video and are clearly the focus, which is what the audience expect. Stars from 'Happy Days' also feature in the video, along with fans. The people dancing whilst listening to the band are representative of the band's fans.
Costume: Everyone in the video is wearing old, 70's style clothing. This style of clothing is representative of the time period that 'Happy Days' was broadcast during.
Lyrics: The lyrics do not have any relation to the video, however this doesn't matter as the 'Happy Days' episode is selling the band.
Special effects: The old footage of the 'Happy Days' episode and the new footage of the band have been skillfully combined, so that the band appear as though they are actually featuring in an episode of 'Happy Days'.
Camera angles: Wide-shots are used to show the band as a unit and the crowd. Close-ups are used to show members of the band and famous 'Happy Days' characters individually.
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